Almost one year to the day since the Company began trading on the pinksheets, the upgraded SEC filers, Livewire Ergogenics, Inc. (OTC: LVVV), is ready to rock. Shares in the makers of LiveWire Energy chews, a portable and pocket-sized alternative to energy drinks or shots, saw a huge surge of volume traded on Wednesday indicating that, for all intents and purposes, LVVV stock is about to go full throttle. With a seriously small float to go around on this revenue generating penny stock, traders should both get to know the Company well and get the ticker on their watch lists immediately for a possible breakout session as early as tomorrow.
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LVVV Stock Chart
Market Cap: 7.78M
Close: 0.14, up 0.0054 (4.01%)
Dollar Volume: $368,742
Average Trade Size: 19,377
Issued and Outstanding: 55,555,101
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LiveWire made a huge step forward on Tuesday by reporting that the Company reached an agreement with the holders of the LVVV Series A Preferred Shares to surrender and cancel them all. The surrender and cancellation of the Series A Preferred Stock improves the Company’s capital structure by eliminating the super voting provisions and conversion features that, if exercised by the holders, might dilute the common stockholders of the Company. Translation: one share – one vote!
But the real meat and potatoes behind LiveWire Ergogenics is the product. The Company’s LiveWire Energy chews come in 7 different flavors and are made from a proprietary blend of B vitamins and taurine, an organic amino acid, Ginseng and advanced caffeine that is low in sugar, calories and carbohydrates. One chew is as powerful as the leading can of energy drink. While the Company’s products are available online and at more than 3,000 retail outlets nationwide, the wow factor is that they are selling.
During the nine months ended September 30, 2012, sales of the Company’s products totaled out to $135,674 versus $402,122 for the same period the year before. While the total volume is considerably lower in comparison, the decrease was the result of the loss of a customer responsible for approximately $277,000 of sales during the nine month period ended September 30, 2011. Surely that is a huge loss when you’re dealing with a specialty product like this, but the WOW factor is the target market which the Company is looking to continue attracting — young, disposable income laden customers.
Look, grandma and grandpa aren’t going to be using LiveWire Energy chews to keep their dentures in, but when Johnny the college student is looking for that quick buzz effect when cramming for his mid terms, its easy to see where the target market for growth is going to come from. Get LVVV on your watchlist for Thursday.
About LVVV Stock
LiveWire Ergogenics, Inc. is engaged in the sale and marketing of energy chew products. Our product delivers a blend of ingredients that provides an energy boost similar to an energy drink, such as Red Bull or 5-Hour Energy, but is about the size of a Starburst candy. The product is not a gum; it dissolves quickly and is an alternative to drinks or shots. Click here to view the SEC filings for LVVV, here to view the website.
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Bottom Line: We like LVVV a lot and it should be a penny stock watched very closely by anyone who trades for profit. Sure, LVVV stock in’t one that you’re going to add to your 401K account in hopes that they take away market share from Wrigley’s, but the chances of seeing a double, or triple even, from its current price will have you blowing bubbles in class as you swagger your all C’s answered scantron mid-term exam to the teacher just as you escape the college dorms for Cabo, Mexico.
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